Private label & exclusive programs
Your brand.
A stronger product program.
Bring us the category, the idea or the product you want to improve. We connect development, sourcing and execution around your retail brief.
Three starting points
Bring the opportunity.
We’ll shape the program.
Start with a category.
“Build us a stronger pantry program.” We study the category, define the assortment opportunity and develop the product architecture around it.
Start with an idea.
“We want this product, but better.” We develop the concept, features, engineering, packaging and manufacturing solution.
Start with a product.
“We need something like this.” We source the right manufacturing base, improve the product, build the assortment and commercialize the program.
Product + packaging
An assortment,
not just an item.
Features, colors, formats, packaging and shelf communication should work together. We develop the program as a system rather than adding the brand at the end.
Programs can be developed around retailer-exclusive features, colors, materials, configurations, packaging, patterns, collections and product systems. Where warranted, technical or visual differentiation can be developed alongside an appropriate intellectual-property strategy.
Discuss an assortmentOne accountable development partner
Fewer handoffs.
Better decisions earlier.
From brief to release
The details that make
a program executable.
Define the brief
Category, audience, target retail, features, order profile and launch timing.
Develop and sample
Product direction, factory fit, prototypes, specifications and packaging.
Confirm the program
Approved samples, testing plan, production requirements and agreed commercial terms.
Coordinate the launch
Production readiness, artwork, inspection, shipment and merchandising assets.
Let’s build the next program